Joshua McDonaldOct 11, 2026The Ratchet on Your WristThe problem. Many workplace targets run on the same rule as the Apple Watch’s Monday Move goal. Hit this quarter’s number and next quarter’s goes up, with no point at which it stops.
Joshua McDonaldSep 22, 2026Fewer Wrong Exits: The Wayfinding Method Behind DC Metro’s New SignsHow WMATA replaced fifty years of piecemeal signage with decision points, progressive disclosure, and error-targeted design, and how to run the same method on your own product
